About Synaccess

Built by engineers.
Trusted for 20+ years.

Synaccess was founded in 2003 to solve a simple problem: stop walking down the hall to reboot equipment. More than 250,000 PDUs later, that same engineering-first mindset still drives the platform today.

2003

Founded

250,000+

PDUs Deployed

100%

In-House Engineering

Designed and assembled in the USA

San Diego, CA

We didn't build a feature list. We built a platform shaped by real deployments at real organizations, and the engineers who depend on it told us what to make next.

Hardware, firmware, and management software are developed entirely in-house. Every component reflects 20+ years of feedback from engineers operating in environments where failure isn't acceptable.

The shift toward a formal partner program is not about building something new from scratch. It's about scaling a foundation that has been working for two decades.

Company History

A company that started in a garage and shipped to 5 of the 7 largest US technology companies.

Synaccess was founded in San Diego in 2003 by Shawn Han, an electrical engineer who was tired of walking down the hall to reboot equipment. That original problem, remote power control that actually works, is still what we build.

2003

Founded — netBooter Launched

Shawn Han founded Synaccess in San Diego to solve a practical engineering problem. The netBooter family shipped and quickly found customers in environments where remote power control was a daily need.

2005–2013

Certifications, Cellular, and Expanding Reach

UL safety certification in 2005. netCommander PDU with Serial Console Server in 2009. 3G cellular switched PDUs in 2013, enabling out-of-band access before it became an industry requirement.

2018

R&D Push — The SynLink Platform

Allen Chu, Mark Molina, and Kevin Han joined to build the company's next-generation platform. Their background at Western Digital included working on enterprise storage hardware built to data center quality standards. They brought that engineering discipline, and the quality bar that comes with it, to Synaccess. The SynLink SP PDU followed, bringing enterprise-grade software and API quality to the market.

2023

New Leadership Phase — Walter Han Joins

Walter Han joined as President after serving as an engineering leader at Meta, marking the beginning of Synaccess's next phase: structured growth through a formal partner program, while maintaining the engineering-first culture that built the foundation.

2024+

netBooter DX, CMP, and Partner-Led Growth

The netBooter DX lineup brought advanced platform capabilities into a cost-effective, broadly deployable form. The Central Management Portal (CMP) enabled fleet-scale management. Tracy Johnson joined as Global Head of Sales to lead formal partner expansion, bringing the Synaccess platform to a wider channel for the first time.

How We Build

Software is not an afterthought here.

Hardware reliability and software intelligence are the same product at Synaccess. The firmware, REST API, and Central Management Portal were built by the same team that designed the hardware, because distributed infrastructure environments don't fail cleanly, and the software has to be ready when the hardware isn't.

Everything Built In-House

Hardware, firmware, and management software are engineered by one team. No third-party firmware, no outsourced UI. Feature requests reach the engineers who can actually act on them.

Platform Depth for Distributed Infrastructure

Centralized management via CMP, REST API, SNMP, out-of-band cellular access, and automated watchdog recovery, built for teams managing equipment across dozens or hundreds of sites.

Customers Shape the Roadmap

Enterprise deployments at organizations including Apple, Salesforce, and Google have directly influenced the platform. Partners and customers get a vendor that incorporates real-world use, not just roadmap guesses.

Working With Us

Practical support from people who know the product.

Synaccess is not a large vendor with a tiered support queue. It's an engineering team that has been working on the same platform for years, and the people who answer questions are the people who built the thing.

Direct Access to Technical Expertise

Support questions, integration work, and custom deployment needs reach engineers with real platform knowledge, not a scripted tier-1 response.

Stable Releases Over Feature Churn

Platform updates are deliberate and tested against real deployment environments. Customers and partners are not beta testers. Firmware stability is treated as a feature, not an afterthought.

Customer Feedback Influences What Gets Built

Roadmap decisions reflect real-world deployment patterns. Partners and customers who raise a problem or request have a direct path to the product team, not a feature request form that disappears.

Long-Term Thinking, Not Short-Term Pressure

Synaccess has operated continuously since 2003 without the pressure of short investment cycles. Decisions about the product and partnerships are made for durability, not quarterly metrics.

Leadership

The team building the platform.

Synaccess is led by engineers and operators with deep backgrounds in hardware, software, and infrastructure, with experience at organizations operating at scale.

Walter Han

President

Overseeing strategy and operations. Previously an engineering leader at Meta. Leading Synaccess's partner-led growth phase.

Allen Chu

Head of Product

Product direction and roadmap. Background in storage and hardware systems at Western Digital.

Mark Molina

Head of R&D

Hardware and PDU development. Embedded engineering background from Western Digital.

Kevin Han

Head of Platform Engineering

Platform and software systems. Leads CMP development and embedded software across all Synaccess products.

Tracy Johnson

Global Head of Sales

Global sales and partner development. Deep experience in power and infrastructure solutions.

For Partners

A vendor that works with you. Not around you.

Partners evaluating Synaccess want to know one thing before the program economics: is this a company we can build a real business on? The answer is yes, and it's structural, not just a sales pitch.

No Channel Conflict. Ever.

Synaccess does not offer a competing managed service. You own the customer relationship. We provide the platform. That line is clear and it doesn't move.

Direct Access to the Engineering Team

Partners working with Synaccess get access to the engineers building the platform, not a tier-4 support queue. Feature requests, integration questions, and custom deployment needs get real answers from the people who can act on them.

Built for Long-Term Partnerships

Synaccess has operated continuously since 2003 with a platform shaped by the same engineering team for over a decade. Partners gain access to an established product line, responsive leadership, and a channel with real room for growth.

Proven at Scale

20+

Years in Production

Kennedy Space Center · MLB Stadiums · National Banks · Global Enterprises

The same product identity since 2003. Modernized, not replaced.

The core mission of Synaccess has never changed: power things on and off remotely, reliably, at any scale. What has changed is the platform depth: advanced software, centralized management, API-first design, and out-of-band cellular access. Organizations that deployed our hardware in 2008 are still running it today. That's the track record partners are buying into.

Built by engineers.Trusted for 20+ years.